DESPACE
Decision Support Software Solutions

Software development agency. Providing business web applications and database solutions.

Telephone 0845 475 0785
Email: hello@despace.co.uk

Digital Marketing And Analytics

How people find your website is arguably more important than how your website looks.

Having an amazing looking website is not enough to bring you online success. A successful website needs traffic because without traffic it is impossible to generate sales or build customer leads. Using search engine, social media and email marketing we help our clients to increase traffic to their website.

The effectiveness of each digital marketing campaign is measured for success using key performance indicators. We use our knowledge and expertise to highlight trends and provide insights into our client’s customer behaviour. This allows our clients to make qualified and well informed marketing decisions and to maximise the return on their marketing investment.

  • Search Engine Marketing

    Most consumers use a search engine when looking for a new product or service. Search Engines like Google, Bing and Yahoo are still the number one referrer of new visitors to most websites.

    Websites that are listed higher in Search Engine Results Pages (SERPs) normally receive more traffic than those that are listed lower. We use our knowledge and expertise to improve your listed entry position using advanced Search Engine Optimisation (SEO) techniques or paid advertising (PPC or PPM. Sometimes referred to as CPC or CPM respectively) in order to increase traffic to your website.

  • Social Media Marketing

    Social networks like Facebook, Twitter and LinkedIn offer businesses new and exciting ways to connect and engage with consumers. These networks are free to signup to but knowing how to use them effectively to gain more customers and increase visitors to your website requires skill and experience.

    As part of an digital marketing strategy we help our clients to understand and capitalise on the wealth of data that is available within social networks. To gain valuable insights into their customers demographic and competitors in order to give them a crucial business advantage.

  • Email Marketing

    Email marketing can be one of the most effective marketing methods and is used by businesses of all sizes. It allows you to grow sales from an existing customer base, raise awareness of new services or products and is the ideal channel to advertise offers and discounts.

    Sending an email is easy but creating a successful email campaign that generates good returns on your investment (ROI) requires skill, thought and experience. We help our clients to build their email list and run successful campaigns with measurable results.

"If You're Not Measuring
Then You're Not Marketing"

We believe results driven marketing campaigns lead to better results. Real data and key performance indicators highlight trends and provide valuable insights into consumer behaviour. Removing the guesswork and providing businesses with measurable results allows stakeholders to make well informed, critical decisions.

Define

Define and create marketing campaign to meet business objective within budget and timescale. Select marketing methods and set targets and key performance indicators to measure success. Create trials to test consumer reaction and guide business decisions.

Measure

Create analytical profiles to monitor and capture detailed data and key events. Measure performance and analyse results. Qualify tests and deliver report.

Adjust

Make better decisions and drive continuous improvements using qualified results. Optimise procedures and maximise the returns on your investment (ROI). Learn from tests and adjust marketing campaigns to capitalise on trends and forecasts.